Ahmed Rawass
User-centric Consultant
About
I’m a design leader with over a decade of experience in crafting digital experiences that are intuitive, scalable, and impactful.My work sits at the intersection of strategy, design, and product. I lead teams, define experience vision, and bring structure to complex problems through design systems and service design.I believe great UX isn’t just about clean interfaces — it’s about aligning user needs with real-world outcomes and business value. Whether I’m shaping multi-platform ecosystems or mentoring designers, I aim to build experiences that create clarity and deliver purpose.I’ve worked across telecom, government, and enterprise sectors — designing platforms that empower users and support national digital transformation. My approach blends empathy with systems thinking, and creativity with pragmatism.
Featured In
"When to Invest in UX Strategy for Your Company"
With Anna Zarudzka, co-CEO of Boldare
📰 "The Unified Design System in Saudi Arabia cuts the time & cost of designing services up to 20% – Takamol’s UX Director explains how"
With Prem Markowski, The Software House
Want to collaborate or invite me to speak? Get in touch
Resume
| Position | Company | Date |
|---|---|---|
| Director UX | Takamol Holding | Apr 2025 to Current |
| Senior Manager UX | Takamol Holding | Aug 2022 to Mar 2025 |
| CEX Design Senior Manager | Salam Mobile | Oct 2021 to Aug 2022 |
| Product Owner/Business Analyst | Zain KSA | Jul 2019 to Sep 2021 |
| UX Researcher | Mirum Agency | Mar 2018 to Jul 2019 |
| Business Development Manager | Puritec | Aug 2017 to Feb 2018 |
| User Experience Consultant | Arabian Bits | Jan 2012 to Aug 2017 |
| Product Specialist | Amadeus | Apr 2013 to Jun 2014 |
| UX/UI Designer | Rayat Brands | Mar 2011 to May 2012 |
| Web Developer | Flynas | Feb 2006 to Nov 2007 |